Since the time KryKey went live in it's Beta state (current version 2.0), we have been on Facebook and posting daily news and encouraging the radio stations to post on the KryKey (fan) page - click here.
It has now been over 12 months and after pouring through the statistics, we have come to the conclusion that Facebook is completely useless. We have even asked other businesses and radio stations that are on there what they have got from it, and it has all been the same answer.
Twitter on the other hand, has been slightly better.
So has all the talk about Facebook just been hype? Is it only good for wasting time and posting the odd photo for friends?
This week Desert One, Global Charts Internet Radio and Classical One are deleting their pages and stopping their presence on Facebook. They have concluded that time spent on other ways of promotion is of more benefit. They are also creating their own web sites which after tests have shown more beneficial to them.
Please leave a comment and tell us what you think and if you have a business or radio station has it been good for you?