Metallica kicked off the first Record Store Day at Rasputin Music in San Francisco on April 19, 2008, and Record Store Day is now celebrated on the third Saturday every April. Special vinyl and CD releases and various promotional products are made exclusively for Record Store Day, and hundreds of artists in the United States and in countries across the globe make special appearances and performances. Festivities include performances, cookouts, body painting, meet-and-greets with artists, parades, and DJs spinning records.
Yes, it's easier and sometimes cheaper to buy music online, but brick-and-mortar shops offer a nice alternative. Who knows, you might meet other humans who care about music enough to touch and hold LPs and CDs. My favorite NYC shop, Other Music, is always turning me on to great music.
A participating Record Store Day store is defined as a retailer whose primary business focuses on a physical store location, whose product line consists of at least 50 percent music retailing. In other words--real, live, physical, indie record stores--not online retailers or corporate behemoths. Go to the Record Store Day Web site to find a participating store near you.